“Atlantic Crossing” beats NBC and FOX on PBS MASTERPIECE
Beta Film's drama series Atlantic Crossing has premiered successfully on the prestigious American national broadcaster PBS MASTERPIECE, even beating commercial competitors NBC and FOX. The Norwegian WWII drama starring Kyle MacLachlan and Sofia Helin nearly doubled the 20-21 prime time average of the metered stations and succeeded with a primary overnight market average of 1.2, projecting to a 1.6 national household rating.
Praised by US-media as "...immensely moving saga..." (The Wall Street Journal) and "...a story of passion and politics..." (Forbes), Atlantic Crossing (8 x one hour) is based on true events, circling around the untold story of the Norwegian Crown Princess Märtha becoming an influential figure in world politics during World War II, depicting the tragic events of the war from a unique and unseen perspective.
The limited series directed by Alexander Eik staring Sofia Helin (The Bridge) as Crown Princess Märtha and Kyle MacLachlan (Twin Peaks) as U.S. President Franklin D. Roosevelt, is produced by Cinenord in co-production with Beta Film for NRK and MASTERPIECE.
The outstanding numbers of Atlantic Crossing, standing among PBS MASTERPIECE's signature shows such as "Downton Abbey" and "Victoria", reinforce the ongoing success story of the series. In the Northern European countries Denmark, Finland, Norway and Sweden, as well as in Eastern Europe Atlantic Crossing aired on prime time slots breaking records and fascinated the European viewership. The series also enjoyed great attention on the SVOD platforms Magenta TV in Germany and Streamz in Belgium and will be launched in France, Italy and numerous Eastern European countries soon.